GPS Fleet Tracking

4 Ways GPS Fleet Tracking Improves Customer Service

If your industry involves providing a service such as installation, maintenance, or repair, it’s important to remember that customers take time out of their day to wait for your drivers to arrive. Your ability to provide great customer service naturally correlates with customer satisfaction and the success of your business, making it more important than ever that your drivers can get to your customers on time and work efficiently.

Implementing GPS fleet tracking can make a fleet manager’s life a lot easier by collecting accurate data that helps you make better decisions. A complete fleet management solution also comes equipped with features like scheduling and dispatching.

Here are four of the ways using a GPS fleet tracking and management solution can improve your company’s customer service.

1. Dispatch the closest vehicles to customers on the fly so you can serve them more quickly.

When a driver is needed at a customer location, the dispatch process should be as simple as possible. GPS fleet tracking technology can be integrated with automated dispatching so drivers can be assigned to jobs instantly whenever you need them. Not only can you easily dispatch drivers, but you can search for the closest driver to the customer location. That way, you won’t end up with a driver rushing from the other side of town and still not arriving on time. A vehicle location tracking solution also makes it easy to verify that a driver arrived to a customer location as expected, eliminating the possibility for breakdowns in communication.

2. Improve scheduling by managing the workloads of drivers, and complete more jobs in a day.

Dispatching the closest driver is one way to ensure fleet efficiency, but you also need to make sure work is evenly distributed amongst drivers. Otherwise, one driver can easily end up handling more jobs than the rest. A major benefit of fleet management solutions is that they allow you to keep track of drivers’ schedules so you can be sure your fleet drivers aren’t overworked and too tired to provide the best customer service. Tracking the average appointment duration makes it easy to plan accordingly.

At the same time, you can serve more customers with the employees and vehicles you have through optimization of your fleet’s scheduling. In addition to helping you do more business, efficient scheduling allows you to give customers more options of available time slots so they can choose the soonest and most convenient times.

3. Create more efficient routes so drivers arrive on time.

Once a driver is dispatched to a job, you need to make sure they’re able to get there as quickly as possible. Quick arrival doesn’t mean drivers should speed or engage in any other risky behaviors, which you can also use fleet tracking to monitor and prevent. You need drivers to get to a location on time and safely. Efficient routing combined with automated dispatch goes a long way toward making this happen.

After all, what’s the use of sending the closest driver if they will then take an indirect route or end up stuck in traffic? GPS fleet tracking solutions can take all these factors into account—time of day, speed limits, accidents, roadwork—and find the best way for the driver to get to their location. Customer satisfaction increases when drivers are consistently on time to jobs.

4. Improve dispatch-to-driver communications about job status.

An automated fleet tracking solution may be able to do a lot for you, but there may also be times when dispatchers need to communicate directly with your drivers. This may involve updating drivers with details regarding why they’re being dispatched and additional information about a job. A driver who is tied up with a customer can easily let you know so you can dispatch another driver.

Communications between dispatchers and drivers need to be as smooth as possible so no information is lost in the shuffle. If an unreliable system fails and drivers can’t be contacted, the service that a customer receives could easily be impacted negatively, so two-way messaging is an extremely beneficial feature.

Increase customer satisfaction and profitability through fleet tracking

Manually keeping track of so many different variables can easily overwhelm even the most capable fleet manager. Luckily, modern technology can handle all of your worries for you. With GPS fleet tracking, the four factors mentioned in this article combine forces to improve your response times. In turn, you can deliver the best service customer possible, leading to an increase in customer satisfaction—and ultimately, increased profitability.

Contact us to learn more about GPS fleet tracking.

Logistics for petroleum distributors involves a lot of moving parts. This is particularly true for companies who still depend on a manual process, like spreadsheets, to keep track of orders, loads, deliveries, and data for their routes. Often, inefficient logistics negatively impact petroleum distributors bottom line.

Logistics should never be considered just another process as it’s the whole mechanism that keeps petroleum distribution rolling out smoothly. Fleet logistics optimization can help you turn petroleum distribution into a reliable revenue driver, as your success so often depends on getting the right amount of product to the right customer in the shortest amount of time.

With the right logistics software in hand, companies can gather real-time data and automate their workflows to meet demand while increasing their efficiency. Let’s look at three benefits of utilizing logistics software.

1. Build the Most Efficient Routes

Companies often rely on their traditional understanding of routes and shift planning, but the industry’s technology has changed. If operators keep running the business as usual, opportunities to increase efficiency will be missed.

Petroleum distributors who utilize logistics software, like SMARTLynx, can gain insight into their operations and find improvements and cost-saving measures that weren’t visible before. For example, dispatchers can use logistics optimization tools to:

  • Plan using real-time data gathered from GPS-tracking and tank monitoring systems, to view all orders in a region, territory, or city. This information can be used to map routes and compare trucks in a certain area.
  • Map orders to build the most efficient routes and build automated recurring routes.
  • Gather crucial data about current and past deliveries, loads, transfer, and events, to optimize routes for efficiency.

By providing dispatchers with actionable data, logistics optimization planning can help you make plan more effective routes, by ensuring deliveries are performed when efficiency is at or above the industry standard of 75%.

2. Dispatch Sales Orders in Seconds

Perfect order fulfillment is described by The Supply Chain Council as, “the percentage of orders meeting delivery performance with complete and accurate documentation and no delivery damage”. The concept seems very simple, but as many fuel distributors know, supply chain management can be complicated in practice.

Often, petroleum distributors say that they cannot react quickly enough to unexpected supply chain events due to outdated processes and execution systems. To keep all internal stakeholders informed, logistics optimization tools provide:

  • Tank forecasting that automatically calculates historical delivery data against low-level thresholds, multiple tank levels per location, and additional tanks in the same vicinity as low-level tanks.
  • The ability to organize orders per truck.
  • High and low temperature weather forecast for the next 10 days per zip code to calculate order creation, delivery, and K-Factor burn rates.

3. Automatically Reconcile Product Inventory

Maintaining an accurate picture of orders and inventory isn’t just for accounting purposes. Accurate numbers are the key to helping companies fill orders promptly so customers are not disappointed, as delays and stock-outs can cause customers to take their business elsewhere.

Keeping track of and reconciling product inventory when it’s on the move can be challenging, and is the reason why many distributors are turning to logistics optimization software, like SMARTLynx. Using this software allows distributors to:

  • Auto reconcile product inventory per shift.
  • Auto match DTN (digital traffic system) to digital BOL’s in real-time to provide to accounting.
  • Auto approve billing packets for EFT processing.
  • Provide clients with up-to-date delivery and billing information.

The most difficult aspect of petroleum distribution is often knowing your customer’s inventory. Logistics optimization tools eliminate the guesswork of tank efficiency while allowing petroleum distributors to completely automate invoicing, billing, and receipts. For the first time, technology is allowing distributors the ability to automate their manual processes and keep customers informed with real-time data.

To learn more about how using logistics optimization software for petroleum distribution enhances efficiency, contact us today.

Published on March 2, 2017


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